Your Family Entertainment AG: Your Family Entertainment AG and HUAWEI Video enter into digital channel partnership

Your Family Entertainment AG and HUAWEI Video enter into digital channel partnership

Your Family Entertainment and HUAWEI Video Partnership enter into a strategic cooperation that will launch Fix&Foxi digital Video-on-Demand channels across the world for HUAWEI Video customers.

Munich, September 29^th 2020 - Your Family Entertainment (YFE), a leading German children content company announced a strategic content partnership with HUAWEI Video, a key app to the HMS (Huawei Mobile Services) Ecosystem, delivering a varied selection of international and local video content to its customers.

Under this cooperation, YFE will make its Fix&Foxi Video-On-Demand streaming channels available to the HUAWEI Video platform as a mini SVOD format. The channels will feature the company's most popular programs from its extensive library of high-quality children and family programs. They will be available in several countries in Europe as well as countries in the Asia Pacific (excluding China) and the MENA region.

In order to offer consumers a "globalised + localised" audio-visual content experience, HUAWEI Video is building a global video ecosystem in more than twenty countries and regions. On the one hand, it is working with many international and regional partners - on the other hand, HUAWEI Video is enriching the category of its content, including movies, TV series, variety shows, news, sports, children's programs, documentaries, and music concerts, delivering more comprehensive, and premium videos to the users.

Armin Schnell, Head of Sales of Munich-based Your Family Entertainment AG, comments: "We are happy to team up with Huawei Video and make our content available internationally on its platform. We are looking forward to building a loyal audience with our kids-safe content that can be trusted by parents. This partnership fits perfectly with our digital expansion strategy while we are working together with strong platforms around the world."

"HUAWEI Video's positioning is to deliver high-quality service to users based on fully equipped infrastructure. We are cooperating with our partners to accurately provide quality video content to Huawei users, and we will keep working together for mutual development," says James Xu from Huawei Consumer Cloud Service Video Business Dept Director.

About Your Family Entertainment AG
Your Family Entertainment AG ("YFE") (WKN [German security code number]: A161N1, ISIN: DE000A161N14, Abbreviation: RTV) with headquarters in Munich/Germany is a producer and distributor of high-quality children and family programs with one of the largest broadcaster-independent libraries in Europe. Its stock includes well-known series such as "Enid Blyton", "Fix & Foxi" and "Altair". YFE additionally operates the award-winning Pay-TV kids channel "Fix&Foxi" which is available in the GAS-Region (German) and in Africa and Middle East (Arabic and English). The Company also established free-to-air kids channel "RiC" with a current coverage of 34 Mio. households in the GAS region. In addition, YFE operates several mobile TV streams and digital channels worldwide.
 

Contact Your Family Entertainment AG
Laurence Robinet
Your Family Entertainment AG
Nordendstr. 64
80801 München
Tel.: +49 (0) 89 99 72 71-0
Fax: +49 (0) 89 99 72 71-91
E-Mail: laurence.robinet@yfe.tv
www.yfe.tv
www.fixundfoxi.tv