Heliad Equity Partners GmbH & Co. KGaA / Miscellaneous
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++ Heliad portfolio company new i-d media AG enters into new cooperation
agreement with Riese Media GmbH
++ Expansion of customer and sales base in the area of Digital New Media
new i-d media AG, Berlin, a company 49%-owned by of Heliad Equity Partners
GmbH & Co. KGaA (ISIN: DE000A0L1NN5), held by its subsidiary TIG Themis
Industries Group GmbH & Co. KGaA (ISIN: DE000A0XYL04), today entered into a
strategic cooperation agreement with Riese Media GmbH, Hamburg. The
cooperation focuses on a joint expansion of the customer and sales base in
the area of Digital New Media. Riese Media GmbH, a strategic holding
company focusing on Digital Market Management & Communications, led by
former Pixelpark Chairman Michael Riese, over the last months has put
together digital partner companies with annual sales of EUR 55 million. new
i-d media AG's reported sales for 2010 are expected to be around
EUR 10 million.
new i-d media AG's Chairman Reinhard Dilger comments: 'Our expectations
from this partnership over the coming 18 months are for a further rise in
our sales volume in the double-digit percentage range. As a leading digital
agency, new i-d media AG knows just how much sense this sort of cooperation
makes. The idea of an independent full-service agency for the Digital New
Media market is the solution our customers have been looking for. At our
Berlin and London sites, new i-d media AG is already bringing together,
under one umbrella, all the areas of expertise of a classic digital agency.
Adding to the offerings of a number of competitors, at our Cologne site we
also offer complete IT consulting on a variety of platforms. Integration of
IT systems with their design and public image is of increasing importance
to our customers. With Riese Media, we shall be able to give this even
Michael Riese, Managing Director of Riese Media GmbH, adds: 'Established
market players, but also small innovative companies, see in our strategic
holding company an opportunity for generating additional sales volume.
Customers benefit from a one-stop agency of maximum quality, optimum
coverage and minimum administrative expenses.'
++ About Heliad
Heliad is a publicly listed investment company which invests in high-growth
companies in German-speaking countries. Heliad relies in this respect on
established, owner-managed business models with sales of between EUR 10
million and EUR 100 million and a focus on service providers ('asset-light'
focus). Further information about the company can be found at
++ About new i-d media AG
new i-d media is a developer and implementer of digital communications.
From social media campaigns to websites, intranets, communities, networks,
measurements & metrics and eCRM, all the way to customer participation
programs and live communication, i-d media Berlin possesses a holistic
understanding of the market. Its positioning at sites in Berlin, Cologne
and London guarantees that the company is able to provide comprehensive
customer and product know-how.
++ About Riese Media
Under the Riese Media umbrella, independent New Media companies are brought
together and given a better targeted market placement. The goal is to
provide small- and medium-sized New Media agencies with an opportunity to
offer their customers the full bandwidth and wide range of offerings of
digital communications. In addition, all areas of Riese Media services are
consolidated and available from a single source.
Heliad Equity Partners GmbH & Co. KGaA
Christoph D. Kauter
Phone: +49 69 71 91 59 65 39
04.02.2010 Ad hoc announcement, Financial News and Media Release distributed by DGAP.
Media archive at www.dgap-medientreff.de and www.dgap.de
Company: Heliad Equity Partners GmbH & Co. KGaA
60322 Frankfurt am Main
Phone: +49 69 71 91 59 65 0
Fax: +49 69 71 91 59 65 11
Listed: Regulierter Markt in Frankfurt (Prime Standard); Freiverkehr
in Berlin, München, Stuttgart
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